---
title: The Raptor Blog | Mads Sieron Thorsen
description: We cover all topics related to our services and product releases, and keep you sharp within machine learning and AI-technology.
image: https://content.raptorservices.com/hubfs/ezgif-1-10c9784958.jpg
---

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Get inspired in a world of Personalization & data activation

# The Raptor Blog

We cover all topics related to our services and product releases, and keep you sharp within machine learning and AI-technology.

##### Explore your favorite topics

- [All](https://content.raptorservices.com/blog)
- [Customer Data Platform](https://content.raptorservices.com/blog/tag/customer-data-platform)
- [Website Recommendations](https://content.raptorservices.com/blog/tag/website-recommendations)
- [E-mail Triggers](https://content.raptorservices.com/blog/tag/e-mail-triggers)
- [E-mail Recommendations](https://content.raptorservices.com/blog/tag/e-mail-recommendations)
- [Site Search](https://content.raptorservices.com/blog/tag/site-search)
- [Merchandising](https://content.raptorservices.com/blog/tag/merchandising)
- [3rd Party Cookies](https://content.raptorservices.com/blog/tag/3rd-party-cookies)
- [CDP](https://content.raptorservices.com/blog/tag/cdp)

[![Recommendation vs. Personalization: What are the differences and synergies?](https://content.raptorservices.com/hubfs/blog_personalization-vs-recommendation_header-3.webp)](https://content.raptorservices.com/blog/recommendation-vs.-personalization-what-are-the-differences-and-synergies)

Website Recommendations

### [Recommendation vs. Personalization: What are the differences and synergies?](https://content.raptorservices.com/blog/recommendation-vs.-personalization-what-are-the-differences-and-synergies)

 In the dynamic world of digital interactions, businesses are constantly striving to capture the attention of their audience and leave a lasting impres...

[Read More](https://content.raptorservices.com/blog/recommendation-vs.-personalization-what-are-the-differences-and-synergies)

[![Predict your customer’s next step with our most advanced module yet](https://content.raptorservices.com/hubfs/blog_header_featured-image_800x400_final.gif)](https://content.raptorservices.com/blog/predict-your-customers-next-step-with-our-most-advanced-module-yet)

E-mail Triggers | Website Recommendations | Site Search | E-mail Recommendations

### [Predict your customer’s next step with our most advanced module yet](https://content.raptorservices.com/blog/predict-your-customers-next-step-with-our-most-advanced-module-yet)

 Raptor is proud to present our most advanced recommendation module to date. Find out what the new module is – and how it can be fully adjusted to any ...

[Read More](https://content.raptorservices.com/blog/predict-your-customers-next-step-with-our-most-advanced-module-yet)

[![Raptor x Salesforce Commerce Cloud: Intelligent recommendations for your platform](https://content.raptorservices.com/hubfs/salesforce-commerce-cloud_landingpage_header.webp)](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration)

Customer Data Platform | ecom | Website Recommendations

### [Raptor x Salesforce Commerce Cloud: Intelligent recommendations for your platform](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration)

 Is your brand using Salesforce Commerce Cloud? And are you wondering what your options are in terms of personalizing your product recommendations – be...

[Read More](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration)

[![E-mail Triggers can secure conversion during Black Friday 2022](https://content.raptorservices.com/hubfs/Black%20Friday%20triggers%20Web.gif)](https://content.raptorservices.com/blog/e-mail-triggers-can-secure-conversion-during-black-friday-2022)

E-mail Triggers | Black Friday | E-mail Recommendations

### [E-mail Triggers can secure conversion during Black Friday 2022](https://content.raptorservices.com/blog/e-mail-triggers-can-secure-conversion-during-black-friday-2022)

 The Black Friday season is upon us, and when working with e-commerce it’s essential to prepare for the biggest shopping period of the year. When we ar...

[Read More](https://content.raptorservices.com/blog/e-mail-triggers-can-secure-conversion-during-black-friday-2022)

[![3 ways to boost your social media campaigns with personalization](https://content.raptorservices.com/hubfs/RaptorSocial%20media.jpg)](https://content.raptorservices.com/blog/3-ways-to-personalize-recommendations-on-social-media)

Blog | Customer Data Platform | ecom | Black Friday

### [3 ways to boost your social media campaigns with personalization](https://content.raptorservices.com/blog/3-ways-to-personalize-recommendations-on-social-media)

[Read More](https://content.raptorservices.com/blog/3-ways-to-personalize-recommendations-on-social-media)

[![Raptor x Salesforce Marketing Cloud: Boost your e-mail flows with dynamic recommendations](https://content.raptorservices.com/hubfs/salesforce-marketing-cloud_landingpage_header.webp)](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration-0)

Customer Data Platform | E-mail Triggers | Merchandising | E-mail Recommendations

### [Raptor x Salesforce Marketing Cloud: Boost your e-mail flows with dynamic recommendations](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration-0)

 Is your brand using Salesforce Marketing Cloud? And do you want to deliver the most relevant and dynamic recommendations in your e-mails?

[Read More](https://content.raptorservices.com/blog/salesforce-x-raptor-commerce-cloud-integration-0)

[![How to boost sales with personalization in your fashion ecommerce](https://content.raptorservices.com/hubfs/Imported_Blog_Media/personalization-fashion-ecommerce.webp)](https://content.raptorservices.com/blog/how-to-boost-sales-with-personalization-in-your-fashion-ecommerce)

E-mail Triggers | Fashion | Website Recommendations | Site Search

### [How to boost sales with personalization in your fashion ecommerce](https://content.raptorservices.com/blog/how-to-boost-sales-with-personalization-in-your-fashion-ecommerce)

 I hate to break it to you. The level of personalization you experience when you visit a normal store is significantly lower than what you get online. ...

[Read More](https://content.raptorservices.com/blog/how-to-boost-sales-with-personalization-in-your-fashion-ecommerce)

[![Salesforce x Raptor: Premium personalization on your preferred platform](https://content.raptorservices.com/hubfs/salesforce_landingpage_header.webp)](https://content.raptorservices.com/blog/why-you-should-integrate-salesforce-and-raptors-personalization-engine)

Partnerships

### [Salesforce x Raptor: Premium personalization on your preferred platform](https://content.raptorservices.com/blog/why-you-should-integrate-salesforce-and-raptors-personalization-engine)

 Is your brand using Salesforce Marketing Cloud or Commerce Cloud? And are you wondering what your options are in terms of personalization and triggers...

[Read More](https://content.raptorservices.com/blog/why-you-should-integrate-salesforce-and-raptors-personalization-engine)

[![Why Personalization is crucial for your business](https://content.raptorservices.com/hubfs/Imported_Blog_Media/Why-Personalization-Website.jpg)](https://content.raptorservices.com/blog/why-personalization-is-crucial-for-your-business)

Website Recommendations | POS | Site Search | E-mail Recommendations

### [Why Personalization is crucial for your business](https://content.raptorservices.com/blog/why-personalization-is-crucial-for-your-business)

 Today’s customers expect personalized customer experiences tailored to their preferences. 91% of costumers are more likely to shop with brands who rec...

[Read More](https://content.raptorservices.com/blog/why-personalization-is-crucial-for-your-business)

[![Measuring the effect of personalization](https://content.raptorservices.com/hubfs/Imported_Blog_Media/Measuring-the-effect-of-personalization-web-1200x675-1.jpeg)](https://content.raptorservices.com/blog/measuring-the-effect-of-personalization)

E-mail Triggers | Website Recommendations | Site Search

### [Measuring the effect of personalization](https://content.raptorservices.com/blog/measuring-the-effect-of-personalization)

 As a vendor, Raptor is dependent on our client’s investment, and therefore we need to illustrate the value and results that we create as best as we ca...

[Read More](https://content.raptorservices.com/blog/measuring-the-effect-of-personalization)

[![Optimize your products with Catalog Enhancement](https://content.raptorservices.com/hubfs/Imported_Blog_Media/Optimize-your-product-ads-with-Catalog-Enhancement.jpeg)](https://content.raptorservices.com/blog/optimize-your-products-with-catalog-enhancement)

### [Optimize your products with Catalog Enhancement](https://content.raptorservices.com/blog/optimize-your-products-with-catalog-enhancement)

 What actions do you take to stand out in your product ads? Users are exposed to many product ads every day from many different companies including you...

[Read More](https://content.raptorservices.com/blog/optimize-your-products-with-catalog-enhancement)

[![Sale Module for Web and E-mail](https://content.raptorservices.com/hubfs/Imported_Blog_Media/women-on-tablet-running-shoes-sale.jpeg)](https://content.raptorservices.com/blog/sale-module-for-web-and-e-mail)

Website Recommendations | E-mail Recommendations

### [Sale Module for Web and E-mail](https://content.raptorservices.com/blog/sale-module-for-web-and-e-mail)

 The Sale Module is tailored specifically to shops that want or already have a Sale or Outlet page. It allows for full personalization of large quantit...

[Read More](https://content.raptorservices.com/blog/sale-module-for-web-and-e-mail)

# [1](https://content.raptorservices.com/blog) [2](https://content.raptorservices.com/blog/author/mads-sieron-thorsen/page/2) [$](https://content.raptorservices.com/blog/author/mads-sieron-thorsen/page/2)

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