---
title: Data Management | Help Center
description: All data coming in - setup dataflows, organize schemas, and integrate to your e-mail marketing system
---

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1. [Help Center](https://content.raptorservices.com/help-center)
2. [Data Management](https://content.raptorservices.com/help-center/data-management)

# Data Management

 All data coming in - setup dataflows, organize schemas, and integrate to your e-mail marketing system

## Implementing Tracking

- [Introduction to tracking documentation](https://content.raptorservices.com/help-center/introduction-to-tracking-documentation)
- [Tracking Events & Parameters Reference](https://content.raptorservices.com/help-center/tracking-events-parameters-reference)
- [Client-Side Tracking](https://content.raptorservices.com/help-center/client-side-tracking)
- [Server-side Tracking](https://content.raptorservices.com/help-center/server-side-tracking)
- [Client-side tracking with Google Tag Manager](https://content.raptorservices.com/help-center/client-side-tracking-with-google-tag-manager)
- [Client-side vs. Server-side tracking](https://content.raptorservices.com/help-center/client-side-vs.-server-side-tracking)
- [How to update a GTM template to newest version](https://content.raptorservices.com/help-center/how-to-update-a-gtm-template-to-newest-version)
- [Content Security Policy (CSP) Requirements](https://content.raptorservices.com/help-center/content-security-policy-csp-requirements)
- [ITP workaround: Set Raptor tracking cookies server side](https://content.raptorservices.com/help-center/itp-workaround-set-raptor-tracking-cookies-server-side)
- [Testing of Tracking Implementation](https://content.raptorservices.com/help-center/testing-of-tracking-implementation)

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## Implementing Raptor Recommendation

- [Account Structure](https://content.raptorservices.com/help-center/account-structure)
- [User Tracking: Understanding Soft IDs, Hard IDs & Raptor Identity Matching](https://content.raptorservices.com/help-center/user-tracking-understanding-soft-ids-hard-ids-raptor-identity-matching)
- [Product Data: Choosing the Correct IDs for Website- and Email Recommendations, and Triggers](https://content.raptorservices.com/help-center/product-data-choosing-the-correct-ids-for-website-and-email-recommendations-and-triggers)
- [Content data](https://content.raptorservices.com/help-center/4.-content-data)
- [Product data for GetPIMRelatedItems](https://content.raptorservices.com/help-center/product)
- [Tracking Enrichment: How to Enrich Website Trackings Using Your Product Catalog](https://content.raptorservices.com/help-center/enrich-trackings)

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## Email Marketing Integration

- [REAID synchronization](https://content.raptorservices.com/help-center/reaid-synchronization)
- [Actito Email Marketing Integration](https://content.raptorservices.com/help-center/actito-email-marketing-integration)
- [Drip Email Marketing Integration](https://content.raptorservices.com/help-center/drip-email-marketing-integration)
- [Klaviyo Email Marketing Integration](https://content.raptorservices.com/help-center/klaviyo-email-marketing-integration)
- [Hubspot Email Marketing Integration](https://content.raptorservices.com/help-center/hubspot-email-marketing-integration)
- [MailChimp Email Marketing Integration](https://content.raptorservices.com/help-center/mailchimp-email-marketing-integration)
- [ActiveCampaign Email Marketing Integration](https://content.raptorservices.com/help-center/activecampaign-email-marketing-integration)
- [Salesforce Marketing Cloud Email Marketing Integration](https://content.raptorservices.com/help-center/salesforce-marketing-cloud)
- [Email Marketing Integration (ReaId sync) endpoint for GetOrCreate](https://content.raptorservices.com/help-center/email-marketing-integration-reaid-sync-endpoint)

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## The Data Manager

- [Introduction to the Data Manager: How to set up a Dataflow](https://content.raptorservices.com/help-center/tools/datamanager/introduction-to-the-data-manager)
- [Schemas & Sources](https://content.raptorservices.com/help-center/tools/datamanager/schemas-sources)
- [The Dataflow Overview](https://content.raptorservices.com/help-center/tools/datamanager/the-dataflow-overview)
- [Datatype Overview](https://content.raptorservices.com/help-center/datatype-overview)
- [Convert & Transform: A Detailed Breakdown](https://content.raptorservices.com/help-center/tools/datamanager/convert-transform)
- [Aggregation Mode](https://content.raptorservices.com/help-center/tools/datamanager/aggregation-mode)
- [Aggregation Operators](https://content.raptorservices.com/help-center/tools/datamanager/aggregation-operators)
- [Static & Relational Column Filters](https://content.raptorservices.com/help-center/tools/datamanager/static-relational-column-filters)
- [Setting up a Product Catalog for Recommendation Engine](https://content.raptorservices.com/help-center/tools/datamanager/product-catalog)
- [Orderline Schema](https://content.raptorservices.com/help-center/tools/datamanager/orderline-schema)
- [Using Delete or Patching to link multiple Dataflows](https://content.raptorservices.com/help-center/using-delete-or-patching-to-link-multiple-dataflows)

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## Streaming API

- [How to use the Raptor Streaming API](https://content.raptorservices.com/help-center/how-to-use-the-raptor-streaming-api)
- [Stream File Dataflow - Append and Delete in One](https://content.raptorservices.com/help-center/streaming-api-dataflow-append-and-delete-in-one)

## Destinations

- [Destinations](https://content.raptorservices.com/help-center/destinations)
- [Actito Destination](https://content.raptorservices.com/help-center/destinations/actito)

- [Welcome to Raptor](https://content.raptorservices.com/help-center/welcome-to-raptor#main-content)

    - [Introduction](https://content.raptorservices.com/help-center/welcome-to-raptor#introduction)
- [Analytics & Insights](https://content.raptorservices.com/help-center/analytics-insights)
- [Data Management](https://content.raptorservices.com/help-center/data-management#main-content)

    - [Implementing Tracking](https://content.raptorservices.com/help-center/data-management#implementing-tracking)
    - [Implementing Raptor Recommendation](https://content.raptorservices.com/help-center/data-management#implementing-raptor-recommendation)
    - [Email Marketing Integration](https://content.raptorservices.com/help-center/data-management#email-marketing-integration)
    - [The Data Manager](https://content.raptorservices.com/help-center/data-management#the-data-manager)
    - [Streaming API](https://content.raptorservices.com/help-center/data-management#streaming-api)
    - [Destinations](https://content.raptorservices.com/help-center/data-management#destinations)
- [Customer Data Platform](https://content.raptorservices.com/help-center/customer-data-platform#main-content)

    - [Introduction](https://content.raptorservices.com/help-center/customer-data-platform#introduction)
    - [Profile Unification](https://content.raptorservices.com/help-center/customer-data-platform#profile-unification)
    - [Audience Builder](https://content.raptorservices.com/help-center/customer-data-platform#audience-builder)
    - [Audience Insights](https://content.raptorservices.com/help-center/customer-data-platform#audience-insights)
    - [Calculated Attributes](https://content.raptorservices.com/help-center/customer-data-platform#calculated-attributes)
    - [Activations](https://content.raptorservices.com/help-center/customer-data-platform#activations)
    - [Single Customer View](https://content.raptorservices.com/help-center/customer-data-platform#single-customer-view)
    - [CDP Export API](https://content.raptorservices.com/help-center/customer-data-platform#cdp-export-api)
- [Website Recommendations](https://content.raptorservices.com/help-center/website-recommendations#main-content)

    - [Introduction](https://content.raptorservices.com/help-center/website-recommendations#introduction)
    - [Recommendation Strategies](https://content.raptorservices.com/help-center/website-recommendations#recommendation-strategies)
    - [Feeds](https://content.raptorservices.com/help-center/website-recommendations#feeds)
    - [Tuning Parameters](https://content.raptorservices.com/help-center/website-recommendations#tuning-parameters)
    - [Working with the Raptor API](https://content.raptorservices.com/help-center/website-recommendations#working-with-the-raptor-api)
- [Mail Recommendations](https://content.raptorservices.com/help-center/mail-recommendations)
- [E-mail Triggers](https://content.raptorservices.com/help-center/e-mail-triggers#main-content)

    - [Get started](https://content.raptorservices.com/help-center/e-mail-triggers#get-started)
    - [E-mail Trigger Documentation](https://content.raptorservices.com/help-center/e-mail-triggers#e-mail-trigger-documentation)
    - [E-mail trigger integrations](https://content.raptorservices.com/help-center/e-mail-triggers#e-mail-trigger-integrations)
- [Site Search](https://content.raptorservices.com/help-center/site-search#main-content)

    - [Search Tracking](https://content.raptorservices.com/help-center/site-search#search-tracking)
    - [Introduction](https://content.raptorservices.com/help-center/site-search#introduction)
    - [Implementing Site Search](https://content.raptorservices.com/help-center/site-search#implementing-site-search)
    - [Search Ranking & Recommendations](https://content.raptorservices.com/help-center/site-search#search-ranking-recommendations)
    - [Reporting](https://content.raptorservices.com/help-center/site-search#reporting)
- [Merchandising](https://content.raptorservices.com/help-center/merchandising#main-content)

    - [Introduction to Merchandising](https://content.raptorservices.com/help-center/merchandising#introduction-to-merchandising)
    - [Boosted Campaigns](https://content.raptorservices.com/help-center/merchandising#boosted-campaigns)
    - [Customized Feeds](https://content.raptorservices.com/help-center/merchandising#customized-feeds)
- [AI Models](https://content.raptorservices.com/help-center/ai-models#main-content)

    - [Customer Lifetime Value](https://content.raptorservices.com/help-center/ai-models#customer-lifetime-value)
- [Administration](https://content.raptorservices.com/help-center/administration#main-content)

    - [Trust Center](https://content.raptorservices.com/help-center/administration#trust-center)
    - [User Management](https://content.raptorservices.com/help-center/administration#user-management)
    - [Operational Insights](https://content.raptorservices.com/help-center/administration#operational-insights)
    - [Data Retention](https://content.raptorservices.com/help-center/administration#data-retention)

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