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ActiveCampaign Email Marketing Integration

REAID synchronization:
Raptor needs to update all users within your Active Campaign account with a REAID (Raptor Email Address ID). The REAID is an arbitrary ID created by Raptor’s server and represents the user’s email. When a user clicks on a newsletter, the REAID must be included in the URL sent, and subsequently, the same REAID should be set in the tracking for Raptor.

Enter ActiveCampaign Information

You will need the API Key and API URL. These are obtained from your ActiveCampaign account, by going to Settings  Developer. After copying both into the designated spaces, click ‘Next’ to move on to the next step. 

ActiveCampaign EMI 1

Activating the Integration

 

Once you have finished inserting all the relevant data and clicked Next, there are two more quick, simple steps you need to go through.

Firstly, you have the option of expanding your new Email Integration to cover Sister Accounts as well. You can select as many as you like, or none at all and just click through. keep in mind, however, that each account can only have one Email Marketing Integration - if you attempt to include a Sister Account that already has a different Integration in place, the activation will fail at the final step.

EMI Generic 1

The final step before finishing will be a simple radio-button, labeled 'Enable Email Synchronization' - on by default, this allows you to disable Raptor's proprietary REAID system, which is used to secure customer e-mail addresses that are being used as ID's. If you intend to use a different form of customer identification, you may want to disable this.

With these steps aside, your Email Marketing Integration should be set up, and beginning its first sync!