---
title: Drip
description: "Introduction: Raptor's Customer Data Platform (CDP) integrates with Drip. From the CDP, it is possible to synchronize audiences to Drip."
---
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# Drip
### Introduction
Raptor's Customer Data Platform (CDP) integrates with Drip. From the CDP, it is possible to synchronize audiences to Drip.
### Setup
**1. Enter general information in Raptor**
In Raptor you will find a template created to assist the integration setup. To create the Drip Activation, go to “Customer Data Platform --\> Activation --\> Create New Activation --\> Drip.
Type in **Name**, **Description** and select the preferred Feed Identifier - in Drip this would be "Email" - and click **Next.**
**2. Drip information**
To establish communication between Drip and the CDP, you need the following information:
- API key
- Account ID
NB: Keep this browser page open through the whole setup.
**3. Find information in Drip**
First, you need to find the **API key.**
In your Drip account, select the Account-menu in the upper right corner, and from there, select **User Settings.**
The **API Token** found at the bottom of the resulting page is the Key you need. Copy it to the Activations-page.
Next, you will need your **Account ID**. Return to your Drip Dashboard, then click the Settings-button in the lower left corner, and select **Account** from the resulting menu. You will find the **Account ID**by scrolling down on this view.
Copy this number to the Activations-page, and you'll be finished with this step.
**4. Add Audiences and/or Calculated Attributes**
At the bottom of the page, you can attach an audience.
- Click **Add audiences** in order to attach audiences to your Drip account.
- After you have chosen one or more **Audiences,** click **Apply.**
💡Consider starting with one audience - you can always attach more later.
Now hit **Save** to finalize the activation, and wait 5 minutes for the sync to take place - the Activation should then be up and running!
🔍If you delete the linked Audience from Raptor's systems, the relevant Audience Tag within Drip will also be deleted.
**The interactive video** below will take you through how to attach an audience to the DRIP activation and how to find the audience in DRIP and prepare it for a campaign.
**🔍 Note:** When an Audience is detached from this Activation, the corresponding audience tag is deleted in Drip.
- [Welcome to Raptor](https://content.raptorservices.com/help-center/welcome-to-raptor?hsLang=en#main-content)
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- [Customer Data Platform](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#main-content)
- [Introduction](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#introduction)
- [Profile Unification](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#profile-unification)
- [Audience Builder](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#audience-builder)
- [Audience Insights](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#audience-insights)
- [Calculated Attributes](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#calculated-attributes)
- [Activations](https://content.raptorservices.com/help-center/customer-data-platform?hsLang=en#activations)
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- [E-mail Trigger Documentation](https://content.raptorservices.com/help-center/e-mail-triggers?hsLang=en#e-mail-trigger-documentation)
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- [Implementing Site Search](https://content.raptorservices.com/help-center/site-search?hsLang=en#implementing-site-search)
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