The Raptor Blog

3 ways to collect data through pop-ups – and how to use it in your marketing activities

Written by Laura Bjerre Schwalbe | Jun 20, 2024 10:05:04 AM

No reason to sugarcoat it.  

E-commerce is facing a lot of challenges right now.  

Chinese giants like TEMU and SHEIN are booming forward while steadily raising ad prices for their competitors.  

And, of course, inflation comes with its own set of challenges for consumers and businesses alike. 

These are things we cannot control.  

But there are things we can control, and those are: 

  • What is happening on our own website  
  • The data we collect 
  • How we use that in our different channels 

To give you a helping hand, data collection and personalization experts Sofie Mølgaard from Sleeknote and Mads Thorsen from Raptor are sharing the 3 best ways to collect more data on your customers - and how to use that data in your marketing activities.  

Would you rather watch and listen instead?  

In this 30-minute video, Mads and Sofie go through all the same tips described here.