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Il n’a jamais été aussi difficile d’être pleinement informé des différents types de CDP. La confusion s’explique en partie par le fait que, bien que d...
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Customer Data Platform |
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Data consent
Qu’est-ce qu’une Customer Data Platform (CDP)?
Une Customer Data Platform (CDP) est un système logiciel qui collecte, organise et active les données clients provenant de toutes les sources pour éta...
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