4 ways to personalize your fashion ecommerce
Seasons change, fashion cycles repeat, new styles appear. Fashion is unpredictable, and yet utterly cyclical.
4 steps to personalize customers’ omnichannel experience
Understanding where and when you should interact with potential customers, as well as how to act and communicate with them in the various touchpoints,...
Why your customers will make fast decisions on Black Friday
Some may love it, some may hate it, but there’s no way around it – Black Friday is just around the corner.
How to use personalization during Black Friday
Black Friday and Cyber Monday are, without a doubt, the biggest shopping days of the year. In 2020, 65% of customers chose to make their purchases onl...
IOS 15 – What you need to know
iOS 15 is a reality: At Apple’s annual Worldwide Developers Conference in June, the company announced a rollout of a handful of new iOS 15 privacy fea...
Back In Stock and Price Drop
Most e-commerce stores use mailing lists to send customers notifications when a product gets back in stock. But imagine being able to send an email to...
Email Personalization – Raptor vs. Platform
Your average subscriber receive a lot of emails, from many different companies every day and a lot of them are probably your competitors.
Measuring the effect of personalization
As a vendor, Raptor is dependent on our client’s investment, and therefore we need to illustrate the value and results that we create as best as we ca...
Triggers – Raptor vs. Platform
Most email platforms have the ability to send out email triggers such as abandoned basket, product- and category interest to mention a few.
Is e-mail marketing still relevant in 2019
With so many different marketing channels to choose from, it is easy for companies to down-prioritize one. For many years, e-mail marketing has been s...
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