What are 4 Key Benefits of a Customer Data Platform?
Understanding the benefits of a customer data platform (CDP) can become quite the mind puzzle if you have no idea what to look for.
Blog posts & News
We cover all topics related to our services and product releases, and keep you sharp within machine learning and AI-technology.
Salesforce x Raptor: Premium personalization on your preferred platform
Is your brand using Salesforce Marketing Cloud or Commerce Cloud? And are you wondering what your options are in terms of personalization and triggers – beyond Salesforces’ own portfolio?
6 ways to make customers share their data with you
The end of third party data means that your only future-proof way to collect data from your customers will be through a first party data strategy.
How to get personalization “right”
If you work with online marketing and sales, you know that customer data is everything.
4 steps to personalize customers’ omnichannel experience
Understanding where and when you should interact with potential customers, as well as how to act and communicate with them in the various touchpoints, is crucial to success.
Why your customers will make fast decisions on Black Friday
Some may love it, some may hate it, but there’s no way around it – Black Friday is just around the corner.
QNTM acquires Raptor, Danish leading software company
QNTM Group (QNTM) today announced an agreement to acquire a majority stake in Raptor Services (Raptor), a leading software for product recommendation, personalization, and customer data platform.
How to use personalization during Black Friday
Black Friday and Cyber Monday are, without a doubt, the biggest shopping days of the year. In 2020, 65% of customers chose to make their purchases online on Black Friday for the comfort of shopping from home.
IOS 15 – What you need to know
iOS 15 is a reality: At Apple’s annual Worldwide Developers Conference in June, the company announced a rollout of a handful of new iOS 15 privacy features to their software; most in favor of enhanced user experience and privacy protection to help users control and monitor apps’ use of their data.
Headless Commerce: What you need to know
Maybe you are already aware of headless commerce. It is one of the most discussed, although probably least understood buzzwords in commerce.
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